The images of your resources and products are crucial to the success of your business.  You know that oftentimes it is the image of a product and not necessarily the product itself that draws you in and piques your interest.  Previously, I shared  3 Tips to Take Great Photos That Will Sell More Products and I encourage you to take a look at that post for a few foundational thoughts on how you can improve your images and photography.

 This week I wanted to expand on a couple of the points from that post and ENCOURAGE YOU that you can drastically improve your product images with $15 of props that are available at your neighborhood Dollar Store.  The Dollar Store is a treasure trove for great props and tools that I use for my private clients and monthly membership and here are a few MUST HAVES for your studio as you begin or want to improve. AND you don’t have to break the bank!!!

#1 WHITE FOAM POSTER BOARD (4 pieces x $1 = $4)

Foam poster board is a...

What’s One Prop That You Already Own That Will Help Your Resources Sell?

(Hint: You’re using it right now!)

In the last post, I shared 3 tips to take images that sell more of your resources.  This week here’s an added idea based on Tip #2: Use Props to Tell a Story.  Remember that one way you can draw attention to YOUR resource, win that “click”, and differentiate it from the others in the marketplace is to use it in a photo that creates the scene of a student working on it.  There is something about a beautiful visual of a setting where your resource is in action that garners curiosity in the resource itself.

I regularly shop for specific props for the images I take for my private clients and the Styled Stock Market membership (the Dollar Store is a GREAT place to find some treasures for your photos-stay tuned for more posts about that!) and my studio is packed with these little gems. But, I’ve found that one prop that I...

3 Tips to Take Great Photos That Will Sell More Products

Recently I came across a post in a Facebook group I am part of in which a member shared that he was having some financial challenges and needed his Teachers Pay Teachers store to generate more revenue. He was an expert in his focus area with years of experience and had produced some terrific and helpful resources, but his store just wasn’t selling.  He was open to suggestions and members of the group were gracious to share great tips, ideas, and encouragement (a huge part of what I love so much about the teacher-author community!). Maybe I’m biased, but the one that jumped out at me was from a member who suggested that he invest in some colorful and professional photos of his resources and use those photos in his store and on social media to reintroduce his audience to his works. She said that it is the image and not the content that first catches her attention and gets her to click on a product or link to...